Aldi Vs Lidl: What’S The Difference


Aldi Vs Lidl: What’S The Difference In 2022? (Price + Products)

Tesco PLC
Tesco
Type
Public limited company

LSE

:

TSCO



Euronext

:

TCO



FTSE 100 Component
Industry
Retailing
Founded 1919

; 103 years ago


(

1919

)



Hackney

,

London

, England, UK
Founder
Jack Cohen
Headquarters
Welwyn Garden City

,

Hertfordshire

, England, UK
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4,673 shops (2021)


[1]

Area served
United Kingdom, Ireland, Hungary, Czech Republic, Slovakia
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Products
Supermarket



Hypermarket



Superstore



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Booker



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Revenue Decrease
£57.887 billion (2021)


[4]

Decrease
£1.815 billion (2021)


[4]

Increase
£6.147 billion (2021)


[4]



Total assets

Decrease
£10.807 billion (2021)


[4]



Total equity

Decrease
£12.325 billion (2021)


[4]

Number of employees
367,321 (2021)


[1]


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Tesco Stores Ltd.


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Tesco Family Dining Ltd.


Dunnhumby


Spenhill


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Aldi, a German supermarket chain, has held sway in the US market since the 1970s. Lidl however is now the dominant grocer. Lidl, which has its headquarters in Virginia now boasts about 100 stores to Aldi’s 2,200+.

  • It may surprise you to know that they are very different, with their common focus on pricing discounts, their country of origin, and notoriously private owners. The following are key points to remember about Aldi’s and Lidl.
  • Aldi Vs Lidl: More Similarities Than Differences
  • Aldi vs Lidl share many similarities, including both grocery stores selling private labels products, the emphasis on passing on savings and store locations (11,000 Aldi stores, 11200 Lidl shops worldwide). The Albrecht brothers started both Aldi & Lidl.

  • Keep reading for more information about price, location, quality and sales differences.
  • Aldi Vs Lidl: Price
  • A variety of sources have stated that while the price gap between Aldi and Lidl is pretty small, it does still exist. (In fact, UK news outlets have been reporting that Lidl was named the cheapest supermarket!)
  • Although there are a lot of sites that claim that Aldi is cheaper than Lidl, it’s not true. I compared a handful of random products and decided that this was unlikely. The produce was the first thing I checked.

    A 12-oz bag of organic kale greens is $2.89 at Aldi; but a slightly smaller bag (10 ounces) was only $2.79, and on sale, it was only $2.29.

    Aldi sells three packs of green peppers for as low as $2.19 per packet; Lidl sells them at $1.99 per piece (and around 60 cents less when they are on sale).

    Surprised, I thought baking staples might make a bigger difference. Aldi has a 2-lb bag with light brown sugar, which sells for $1.29; Lidl offers the same.

    However, I found a significant difference in Extra Virgin Olive Oil. Aldi’s 18c/ounce container will sell, but Lidls’s container will run you 22.8c (they come in different sizes containers with Lidl selling a larger one).

    Aldi also beat Lidl in pure vanilla extract. This is a product that costs more than flour or sugar. Aldi’s 2 fluid ounces retail for $3.25 while Lidl offers it at $3.39.

    While it would be difficult to compare all the items in every store, it seems clear that Aldi is more competitive than Lidl for a small number of products.

  • The price differences between supermarkets are there, although it is not as much as I had expected. Lidl’s prices actually surpass Aldi for many items!
  • Aldi Vs. Lidl: Locations
  • Perhaps the largest difference between Aldi (and Lidl) is their geographical locations.

    As mentioned, Aldi has over, 2,000 stores in the US, in 37 states, including on all three coastlines (that’s East, West and Gulf). Batavia, Ill. is the homebase.

    Lidl’s expansion in the US was only started in 2017 and now there are 100 of them. They also have a Virginia headquarters.

    Aldi maintains 10,000 outlets worldwide, with many of these stores located in Europe, South America and Australia. Lidl is second with 11200 stores in 32 countries.

    Aldi may be the market leader in America, but Lidl is outnumbered when you look internationally. Lidl, on the other hand, has increased their expansion. By 2021, the company plans to open 50 more stores.

  • Aldi Vs. Lidl: Quality
  • When shoppers are new to Aldi, they are usually pretty impressed by the quality of the product, and likewise, Aldi fans who try Lidl tend to be pretty blown away by the comparable quality, especially when it comes to the private-label goods.

    Reviewers sometimes preferred Lidl’s quality over Aldi because the produce seemed fresher.

    This comparison can not be surprising, considering Aldi’s fruit section has been criticized as inconsistent.

  • Aldi Vs. Lidl: Products
  • Let’s look at some differences between Aldi and Lidl in terms of product. Lidl may simply carry items Aldi doesn’t, in many cases.
  • Lidl is the only supermarket that offers freshly baked bread. Also, fresh-baked literally refers to bread that is freshly made in the store and available for purchase on the same day.

  • Aldi has a wide selection of sourdough loaves, but they are not always pre-sliced. Lidl makes that possible by selling fresh, unsliced loaves (with a commercial slicer at-hand if you do want those sandwich-perfect pieces.)
  • Less plastic packaging on produce – One shopper noted that while there was bagged produce at Lidl, there appeared to be less of it, or the bags were less obtrusive in the bins. Another noticed that Lidl’s produce section seemed to be larger.

    Lidl sells bulk nuts! Lidl offers a great option for Bakers – you can order exactly the nuts that you need. Snack-lovers who are more serious can shop in bulk and stay stocked for a long time.

    International food – Lidl carries a surprising selection of Middle Eastern/Mediterranean food, like ready-made falafel patties (boxed, too) and bottled tahini, as well as Turkish-style pizza, stuffed cabbage, couscous, and a trio of gelato flavors.

  • Sushi: While Aldi occasionally sells frozen sushi as an Aldi Discover, Lidl regularly stocks sushi in its refrigerated section. However, this seems to only be available in non-US countries. You can choose from a huge selection of sushi. The little containers often have a variety of pieces to try, with packages named “Sapporo” or “Osaka.”
  • Frozen dinner meals – The one thing Aldi doesn’t carry in the US, that we could wish for above all else, is microwaveable meals (like Marie Calendar or Lean Cuisine). These are available at Lidl, which makes it easy to grab a quick dinner or lunch.

    Lidl has more brand names than Aldi. However, it claims that 80 percent of their stock is from the private label. This compares to Aldi’s 90 percent. Lidl actually sells a lot of trusted brands like King’s Hawaiian Rolls, Wholly Guacamole or Daisy Sour Cream.

    Aldi doesn’t sell gift cards all year, so Lidl offers them. Gap Home Depot, Ulta, Ulta, Amazon and others are some examples.

  • Aldi Vs. Lidl: Store Experience
  • The experience in stores, aside from all the products Aldi or Lidl offer, is quite different. Here are some of the major contrasts.

    Aldi shoppers are not required to have a quarter. Lidl does not rent out carts, so it isn’t an issue. It’s even better that you don’t need to cart around all those big guys if your only needs are a handful of items. Lidl also has small carts in half sizes that make it easier to move around the store.

    Lidl stores are often larger! Aldi stores cover around 12,000 square footage, but your average Lidl covers around 20,000.

    Aldi’s Check-out is known for having sitting cashiers. They are able to scan more quickly while they sit down, which was a good thing. At Lidl, though, cashiers are going to be standing.

  • Double conveyor belts are another feature that makes check-out different. Every register is equipped with two conveyor belts. Two conveyor belts are attached to each register so that the customer can place their shopping cart while the cashier scans the items.
  • The cashier will scan the next person’s item if the shopper is faster than the cashier.

    Aldi store music – Even though the stores may be small, it can feel like they’re missing something. Aldi does not charge for any music that is played in its stores.

    Lidl will pay to have some music played so you’ll likely find a song that is familiar to you while shopping in the stores.

    Lidl’s rewards program includes myLidl (a similar program to the shoppers club) and an accompanying app. Available for Android as well as iOS. This app allows shoppers to play games that allow them to win prizes by shopping at Lidl.

    If a shopper wins a game, they will receive a bonus like a coupon that gives them an amount off their next purchase.

    Lidl’s app offers coupons for both general use and monthly prizes. Aldi rarely issues coupons.

    Shoppers may also purchase their groceries from the app. Aldi has a partnership with Instacart that allows them to provide mobile grocery delivery.

    Read on to find out more.

  • Conclusion
  • Aldi, more like German family than their siblings, has many distinct differences from Lidl. Despite having a similar goal, which is to corner the market on affordable staples while providing high-end specialty products, Lidl’s end-goal is different.

    Can Lidl overtake Aldi USA? The future is uncertain, but it seems likely that customers will benefit as both international grocery giants fight for dominance.

    Which Lidl Is Expensive? Aldi, Or Both?

    Aldi was narrowly beaten by Lidl in the race to be the best supermarket. However, Lidl was found to be the cheapest supermarket in December, at PS23.29 for a basket of 22 groceries, just beating Aldi where the basket was priced at PS23.64.Jan 19, 2022

    Does Aldi have the same prices as Lidl?

    Aldi is a supermarket that can’t be separated from Lidl. The names of both stores sound almost identical. Both are known for low prices, copycat products at a discount, and quick checkouts. … The basket featured both own-brand products, such as eggs and apples. It also included branded products such Hovis wholemeal bread.

    Which is better Aldi or Lidl?

    Aldi & Lidl might be the only supermarket that offers private labelled products, but it’s well known that Lidl is better. Lidl’s promotional efforts are more noticeable than those of Aldi. Lidl is a non-food retailer that uses EDLP. Lidl, which was established in 1930 is much older than Aldi.

    Two Brothers own Aldi and Lidl.

    Aldi, like Lidl, are owned by Germans. However their owners may not be related. Josef Schwarz, who began in the grocery industry in 1930 and opened his first Lidl shop in 1973, is the originator of Lidl.

    .Aldi Vs Lidl: What’S The Difference In 2022? (Price + Products)

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